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Front-End Experience & UX Work for NBA 2K
I spent the last decade shaping the front-end experience for the NBA 2K franchise — designing navigation, user flows, interaction patterns, and high-visibility features across console and PC.
Design System (Figma + Engine)
Built and maintained the component library, tokens, and documentation that supported teams across multiple releases.
NBA 2K26 – Front-End
Launched and lead the redesign of various high-presence game features together with engineers and game designers.
Motion Design for UI
Art directed a team of incredibly talented artists to create vibrant in-game videos and transitions
Core UX & Feature Design
Built and designed various core game features along with animation and 3D modeling
Case Studies & Deep Dives
Detailed views of user flows, interactions, and feature design across NBA 2K.
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